Friday, October 17, 2008

What Is the Difference Between Traditional Cards And Ecards

There are various ways through which, you can greet your friends and relatives on special occasions, but greeting cards are widely used by the people for greeting others. The only change in trend is that 70% of the people send online electronic cards, instead of sending traditional cards. This perspective of the people has increased the growth of online card greeting companies, and it has decreased the sales of traditional greeting cards. May be it is an alarming situation for the traditional retailers, but it is very interesting to note, that why people want to go for ecards. The notable features, which ecards provide include no cost, variety, quick services, convenience in sending and customized messages.
There are various benefits which you can get from ecards. Basically, you can get ecards without any charges online while you have to go and buy paper cards from specific outlets. In this way, ecards can save your money and search cost. With the change in technology, the consumer shopping patterns have also changed and businesses have to adjust with the needs of the customers, in order to survive in this market. These are also evident from the increasing trend of ecards.
The scope of ecards. There are various examples of the companies which have expanded their businesses by offering online services as well like American Greeting Company, which is considered as the second largest company after Hallmark in greeting card business. Ecards are offered over the various websites for free, and there are a number of websites, which are offering electronic cards. You can find a huge collection of ecards from several websites.
Free ecards are considered as emotionally laden communication vehicles and they are free of any cost as well. People, who cannot give each friend a separate gift on a special occasion, can at least greet them through these ecards. Most of the people are always unable to express their feelings in a greeting card; therefore, the readymade poetic statements can also express the feelings of the senders. In addition to that, it may be difficult for the receiver of a traditional card to keep it for a longer period of time; on the other hand, an ecard can be saved in your email account for as much time as you want.
Ecards have changed the concept of giving greeting cards on occasions and nowadays, greetings cards have become more than what there were. You can send people all categories of cards, and you will get them from a number of websites. Ecards can express your feelings for your friends and relatives, and the best thing about these cards is that they are cheap.

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